Welcome to the Nabob Coffee Company, now supporting sustainability.
At the Nabob Coffee Company, we’re committed to coffee that goes beyond great taste. That’s why we have teamed up with the Rainforest Alliance to support sustainability in three key areas.

Environmental: to give wildlife a safe and natural habitat, protect against deforestation, and limit the use of chemical pesticides.

Social: to provide workers a safer and healthier work environment, and better access to medical care, education and housing.

Economic: to improve farming practices, resulting in improved profitability for the farmers and fair wages for the workers.

So now you can enjoy every cup of Nabob with confidence, knowing together we're helping to make a difference. Take a sip in the right direction.

Click Here for a Quick Link to:

1. What is Sustainability?
2. What is the Rainforest Alliance?
3. Our Coffee: Nabob Varieties
4. Nabob Organics: Supporting Environmental Sustainability
5. Make a Difference Every Day
6. History of Nabob Coffee
7. Coffee Roasting
8. The Language of Coffee
9. How to Make A Great Cup of Coffee
10. Recipes

1. What is Sustainability?

The United Nations’ definition of sustainability is: development which meets the needs of the present without compromising the ability of future generations to meet their own needs. Sustainability means environmental, social, and economic responsibility and is about conserving the land, air, water, peoples’ livelihoods, and wildlife for the future.

A Long-Term Commitment to Sustainability
The Nabob Coffee Company is committed to producing quality coffees long into the future. To do this, we need to play our part in safeguarding coffee-growing environments and improving the lives of coffee growers worldwide.

Over 25 million people depend on growing coffee for their livelihood; so making widespread improvements in working conditions, healthcare and education is no easy task. And, that’s why Nabob has committed its long-term support to sustainable development that makes such improvements possible.

Sustainability is about balancing the needs of producers and consumers with the long-term health of the environment. Only in this way can future development be safeguarded – and a continuous supply of quality coffee beans ensured.

2. What is the Rainforest Alliance?

Pioneers in Sustainable Agriculture
In our drive to support sustainability, we are proud to be working in partnership with the Rainforest Alliance. Since its formation in 1987, the Rainforest Alliance has invested in the conservation of biodiversity and the quality of life of local people in their environment.

Together with Non-Governmental Organization (NGO) partners, the Rainforest Alliance has developed a socio-environmental certification program for agriculture. This certification combines respect for people and their environment with consideration for rural traditions and local cultures and is based on more than 200 criteria.

Each year, a certification audit team visits every farm, large or small, for as long as it takes to see how the farm measures up against the comprehensive social and environmental standards. Made up of local people, the audit teams are able to talk to workers to see how the farm really works and discuss improvements that should be made. To learn more about the Rainforest Alliance's holistic approach to certification, click on the link below.

3. Our Coffee: Nabob Varieties

Explore the Full Variety of Our Premium Coffees
The Nabob Coffee Co. boasts some of the best quality coffee in the market. From our Full City Dark blend to our perfectly balanced Summit 100% Colombian offering, Nabob always provides a truly premium cup of coffee. Below is a description of the various coffees that we offer:

Rainforest Alliance Certified^™ Varieties
Today all Nabob Rainforest Alliance varieties contain a minimum of 30% Rainforest Alliance certified coffee. Our plan is to increase this percentage over time to help further our support of sustainability.

Medium Roast

Nabob Tradition is our original blend that provides you with a perfectly balanced, medium body flavour.

Beans: 100% Arabica
Grinds: Regular; Fine
Size: 326 g tin, 930 g tin

Nabob Tradition Swiss Water† Decaffeinated uses the 100% chemical free Swiss Water^† decaffeinating process to remove the caffeine but maintains all of the balanced flavour of Nabob Tradition.

Beans: 100% Arabica
Grind: Regular; Fine
Size: 326 g tin

Nabob Breakfast Blend is a lighter bodied coffee with bright citrus notes, perfect for your first cup of the morning.

Beans: 100% Arabica
Grind: All purpose
Size: 326 g tin

Nabob Sumatra Blend is a full-bodied roast, wild and exotic with earthy and aromatic notes.

Beans: 100% Arabica
Grind: All purpose
Size: 326 g tin

Nabob Summit 100% Colombian is a rich, lively, pleasantly aromatic coffee, capturing the exceptional flavour of the coffees of Colombia.

Beans: 100% Arabica
Grinds: All purpose
Size: 326 g tin

Nabob Summit 100% Colombian Swiss Water^† Decaffeinated uses the 100% chemical-free Swiss Water^† decaffeinating process to remove the caffeine but maintains all of the lively flavour of Nabob Summit.

Beans: 100% Arabica
Grinds: All purpose
Size: 326 g tin

Dark Roast

Nabob Full City Dark is our darkest roast coffee, with a full-bodied, robust flavour.

Beans: 100% Arabica
Grind: All purpose
Size: 326 g tin

Nabob Espresso is a classic espresso with a thick, velvety flavour and a dark lingering finish.

Beans: 100% Arabica
Grind: Espresso
Size: 326 g tin

4. Nabob Organics: Supporting Environmental Sustainability:

The Nabob Coffee Company also offers Organic varieties in Roast & Ground and Whole Bean. Our premium organic coffee beans are grown not just with quality in mind, but also with the benefits of environmental sustainability. This means that every organic coffee bean is grown in a manner that supports the conservation of soil and water and limits the use of chemical pesticides. So enjoy a premium cup of Nabob coffee with all the natural benefits of organics, knowing together we’re helping to make a difference.

100% Certified Organic Varieties

Nabob Organic is a well-balanced, medium roast coffee that is blended from some of the finest organically grown coffees of Latin America. Made with 100% certified organic Arabica beans, this superior blend delivers a premium cup of coffee with a distinctive rich taste.

Beans: 100% Arabica
Medium Roast
Grind: All purpose
Size: 326 g tin and 915 g tin

Nabob Organic Whole Bean also reflects our commitment to a healthier and more sustainable environment with 100% organically grown Arabica beans carefully selected from Latin America. Available in Gourmet Blend and French Roast Whole Bean varieties.

Beans: 100% Arabica
Medium Roast and Dark Roast varieties

5. Make a Difference Every Day

By making a few easy changes to your surroundings or daily routine, you can start to lead a more sustainable lifestyle…and help make a difference every day.

1. Switch to an electric razor instead of using disposable. This will help reduce the approximately 2 billion disposable razors and blades discarded every year.
2. Replace incandescent light bulbs with compact fluorescent lights. Compact fluorescent lights are four times more energy efficient and last up to 10 times longer than incandescent light bulbs.
3. Install a low-flow showerhead. This will reduce water flow by as much as 50 percent, thereby conserving water.
4. Save energy – and reduce your heating bills! – By making your home draft proof: cushion the bottoms of drafty doors, seal windows in winter, and caulk cracks to help prevent heat from escaping.
5. When using your stovetop, use the burner that best fits to the pot or pan size. Using a burner that is too big wastes valuable energy.
6. Replace your alkaline batteries with rechargeable batteries. Alkaline batteries contain materials that could leak into landfills.
7. Use cloths or rags (which can be made from old t-shirts!) for dusting and cleaning instead of paper towels. Doing so can help save the 27 million trees used each year to make paper towels!
8. During the winter months, turn your thermostat down one to three degrees each day for eight hours to conserve energy. Doing so will also reduce your heating bill by as much as 10 percent!
9. Introduce potted plants into your home. Since the air inside your home can actually be more harmful than that outside, indoor plants can help reduce or eliminate indoor airborne toxins.
10. To help reduce fuel emissions and pollution, take the first parking space you find at the store or shopping mall, and walk the short distance to the entrance. Your heart will thank you, too!
11. One quarter of all car trips are less than one mile long. By walking or biking to these destinations, you can reduce the amount of air pollution from car emissions. Or, consolidate your errands so car trips to the same area can be taken at one time.
12. If you’re in the market for new household appliances, look for those with the Energy Star™ logo. These products are significantly more energy efficient than the minimum government standards, based on standard testing.
13. Dry your clothes on a clothesline or indoor rack instead of in the dryer. This will not only conserve energy, but also prolong the life of your clothes by reducing wear-and-tear on the fabric.
14. If you do prefer the dryer, dry loads of laundry back-to-back. Drying loads of laundry with long periods of time in-between expends valuable energy, since the appliance needs time to reach optimal drying temperature.
15. If you’re looking to purchase a new washing machine, consider a front-load style. These types of washing machines use less water, have a bigger capacity, and save energy through reduced water heating.
16. Regardless of which type of washing machine you use, launder your garments in cold water instead of hot. This cuts energy use and washing costs in half!
17. Turn computer equipment off when not in use. A computer in “standby” mode is actually using about 30 watts of electricity!
18. Donate your old electronic equipment and gadgets. Computers and cell phones – which contain potentially hazardous materials – can be put to good use by many charitable organizations instead of sitting in landfills.
19. Reduce the amount of chemicals in your home by using “homemade” cleaning solutions. Baking soda, white vinegar and cornstarch are just a few ingredients that can all be used independently or in combination for a wealth of household cleaning applications. For example, 1/4 cup of baking soda can be combined with 1 cup of vinegar to create a toilet bowl cleaner!
20. Shred old newspaper, mail, and computer printouts to use as packing materials. This form of recycling will not only help save a number of trees, but also eliminate the need for plastic and Styrofoam® packing materials.
21. Don’t leave your faucets running. When washing dishes, brushing your teeth, or shaving, you can conserve gallons of water per week simply by turning off the faucet when you don’t need the stream of water.
22. For your next gift-giving occasion, consider service items instead of material goods. Service items, such as massages, beauty treatments, or lessons, make little use of natural resources, thereby helping to preserve the environment. Or, if your recipient enjoys unwrapping gifts, give an antique. Not only do antiques have a wonderful sense of history, but because they’re re-used, there’s less impact on the environment.
23. When wrapping presents, recycle items you have around the house instead of purchasing gift-wrapping paper. Not only will you help preserve trees, but materials like comic strips and wallpaper allow you to better personalize the gift for the recipient. In addition, fabric is much easier to work than paper when trying to wrap a large or odd-shaped item.

® Registered trademark of Dow Chemical Company of Canada
™ Registered trademark of the United States Environmental Protection Agency

6. History of Nabob Coffee

A Story of Passion for Great Coffee
At the Nabob Coffee Co., we are passionately committed to providing you with a better cup of coffee. This passion began in 1896, when two determined grocers founded a wholesale food company in Vancouver. Blending premium imported beans into a product they named Tradition coffee, the Nabob brand was born and has brought all its tradition and technology to bear on making coffee the best it can be. Kraft Canada acquired the Nabob company in 1994 to fill the needs of the premium coffee segment and is now the largest Premium Roast & Ground coffee brand in Canada¹ Our success began with the way we source our beans, and this tradition continues today as we source beans grown in a sustainable way.

1 ACNielsen MarketTrack, National All Channels, Latest 52 Weeks Ending December 29, 2007.).

7. Coffee Roasting

How Coffee Gets Its Flavour
A coffee tree produces fruit called cherries. When these cherries turn from green to red, they are ready for harvesting. The cherries are picked from the trees and then dried, either by the sun or in large tumble-dry machines. As the cherries dry, the outer fruit peels off to reveal a bean. This raw bean is then roasted to produce coffee.

The roasting process involves heating raw beans at a high temperature to generate an internal reaction. This reaction transforms sugars and starches into compounds that reveal the coffee's flavour and aroma. Because the roasting process produces distinct stages of flavour development, each bean variety has an ideal roasting time. The key to great coffee is to know how to roast each bean to fully develop its unique character and then to reproduce this process every time.

8. The Language Of Coffee

Learn How To Evaluate the Characteristics of Coffee
Coffee, like wine, has a language all its own. And you don't have to be a connoisseur to become fluent in it. All it takes is an adventurous spirit and imaginative taste buds. Soon you'll relish a whole new vocabulary, and a new-found passion for coffee.

AROMA is the fragrance of brewed coffee. The more keen your nose, the more you'll be able to tell about coffee's freshness and personality.

BODY relates to the heaviness and thickness of coffee in your mouth. Think about a hearty red wine is heavy in your mouth while a white wine is more delicate and refreshing. Coffees can give you those different kinds of weight sensations.

ACIDITY refers to the degree of tartness, snap or liveliness in the taste of a coffee. A coffee cannot be too acidic for your health since the pH of even a "high-acid" coffee is equivalent to that of a single carrot.

FLAVOUR encompasses the total impression of aroma, body and acidity. It can be used in a general sense (an "intense" flavour), or more often with specific attributes in mind (as in "this coffee has a pleasant fruity flavour").

MILD denotes a coffee with a harmonious, delicate flavour.

STRONG refers to the assertive flavour of dark-roasted beans. (But not, as you might think, to high-caffeine content).

SWEET is a general term for smooth coffee without any harsh flavour.

FRUITY denotes an aroma or taste that is not reminiscent of fruit.

LIVELY refers to the bright taste and mouth-feel of coffees that have high acidity.

WINEY describes the combined sensation of taste, smell and mouth-feel experienced when drinking a mature red wine. Coffee can have similar sensations.

9. How to Make A Great Cup of Coffee

Tips on Getting Consistently Great Coffee Results At Home

1. Begin with a blend of your choice from The Nabob Coffee Co.

• Coffee is freshest right after roasting and grinding and that is when it is packed, in vacuum-sealed, moisture-and-air-proof packages, at The Nabob Coffee Co.
• Air causes coffee to stale, so keep your coffee stored in a small, airtight container in your freezer to ensure freshness.
• For best flavour, we suggest 2 level tablespoons for every 250 mL (8 oz) cup of fresh, cold water. Use more or less to suit your taste.

2. Use fresh, pure water.

• You should care as much about the water you make your coffee with, as we do sourcing, blending and roasting our coffees. Tap water should be drawn fresh, clear and cold for every pot.
• Unpleasant tasting tap water makes for a poor-tasting cup of coffee, so you'll have better results using a water filtering system.

3. Keep your coffee fresh and it will reward you with exceptional taste.

• Once your coffee is brewed, try not to keep it on the coffee maker hotplate for any more than 20 minutes or else it may begin to taste charred. A vacuum thermos is ideal for storing your prepared coffee in, as a potfull can stay warm and inviting for a good couple of hours.